Beskrivning av upphandlingen
The assignment covers delivery of a control system for digital signage. Swedavia has a need for a new and modern control system that can handle commercial material more efficiently. Airports are modern environments for travels, meetings, business and leisure and every year about 42 000 000 of people pass through Swedavia's Airports. Swedavia owns and runs ten airports – from Kiruna in the north to Malmö in the south Airport Advertising creates customized solutions for customers to achieve the optimal effect of their campaigns.
This assignment covers requirements for a control system for digital signage. Swedavia has a need for a new and modern control system that can handle commercial material more efficiently for all Swedavia Airports. Swedavia has since 2006 been running the airport advertising business inhouse. 7 sales personnel are responsible for all advertising customers. There are about 350 clients in total and the number of clients will increase during the coming years to about 500. Swedavia is looking for a standard ‘of the shelf’ solution that fits our requirements stated in this and the following appendixes. Swedavia is looking for a supplier that continuously develops its product/service/system to meet the expectations from the DOOH Companies.
Swedavia is therefore making a procurement of a system that can provide a solution for a digital signage solution containing the below areas:
— user interface,
— programmatic sales,
— reporting,
— business proposals and booking,
— monitoring,
— management of content,
— campaign planning.
The supplier shall also offer service and support both for end user, Swedavia IT and Swedavia Filed Management Staff and a 2nd line support help desk. The core system shall be a software as a service (SaaS) delivery.
The system shall be able to integrate to other services or systems if required. Swedavia intends to procure one contracts in this area. The aim of the procurement is to sign a contract for a